Some sales tactics are so out of date that they don’t work anymore. If you want to impress your prospects and meet your sales goals, then bypass these old school techniques.
1. Selling to anyone and everyone
You don’t need to sell to anyone. Sell to people who need your solution. You may be talking to someone who is a good fit for your solution, but they may not be a good prospect for you. Firstly, they may not have a budget, they may not feel like they have a problem, or they may not be a decision-maker. Focus on prospects who are qualified and interested in your solution.
2. Pitching or overselling your solution
A prospect cares about the problems they are facing, and they care about how they are going to solve that problem. They don’t necessarily care about your product or service. Rather than hard-selling your solution, ask questions that help create a conversation.
Bear in mind that prospects have access to the internet, they can research your solution before your conversation. They most likely have already seen your features. Focus on the value and overall benefits of your solution and how it will solve the big problem for your prospect.
3. No next steps
We know that the best approach to closing a meeting is to confirm the next steps, and yet a lot of salespeople don’t do it. Ensure that you get a time and a place for the next meeting, and schedule it into everyone’s diary. A meeting in the calendar is hard to miss, and it looks more professional than a loose verbal commitment.
4. Overcommunicationg (or Harassing your prospect)
Nothing is less attractive than harassing a prospect. They will remember you for all the wrong reasons. Your prospect is not going to value the ten missed calls and twenty emails that you send them in a single day. You will come off desperate. And you will make the experience unpleasant for your prospect.
We understand the demand for quality leads and the need for your team to meet those demands. We are here to help and add value by finding tangible, highly qualified leads where we have secured a date and a time for an appointment. These individuals are in your target audience, at the right decision-making level and have an interest in your solution. Taking away this pressure from your Sales team allows them to focus their time on closing deals and generating revenue..
If you are considering outsourcing your appointment setting, contact us by email firstname.lastname@example.org or phone (+353) 057 85 09100.